Latest updates and goings-on at F&J.
Consumer insight is the foundation for commercial growth.

How do you know if you marketing is working? The short answer is to simply ask your customers. In this blog we explain why consumer insight delivers commercial growth and why it is so valuable to small businesses to know directly what their customers think to help shape their business and marketing strategy.
Small Business Online Support Sessions

Florence & James have launched Support Sessions for local Leicestershire and Northants small businesses who need marketing support during Covid-19 to build back better.
Do not shout at everyone, focus on your audience.

Marketing tips on how to stand out in a cluttered and crowded market place. It is important to focus clearly on your target audience and really understand them.
How to Keep on Marketing During the Coronavirus?

How to keep on marketing during the coronavirus crisis. Ten simple recommendations for small businesses who may be struggling on how to be relevant and communicate during the crisis.