Latest updates and goings-on at F&J.

Consumer insight is the foundation for commercial growth.

Photo of egg sitting in light bulb.

How do you know if you marketing is working? The short answer is to simply ask your customers. In this blog we explain why consumer insight delivers commercial growth and why it is so valuable to small businesses to know directly what their customers think to help shape their business and marketing strategy.

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Posted on 02.09.2020 Comments: no responses

Small Business Online Support Sessions

Photo showing lightbox reading: Not Today, COVID 19.

Florence & James have launched Support Sessions for local Leicestershire and Northants small businesses who need marketing support during Covid-19 to build back better.

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Posted on 28.08.2020 Comments: no responses

Do not shout at everyone, focus on your audience.

Photo of busy city street with lots of advertising. Focus on your customers in your marketing.

Marketing tips on how to stand out in a cluttered and crowded market place. It is important to focus clearly on your target audience and really understand them.

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Posted on 17.08.2020 Comments: no responses

How to Keep on Marketing During the Coronavirus?

Photo of fish jumping out of pint of water.

How to keep on marketing during the coronavirus crisis. Ten simple recommendations for small businesses who may be struggling on how to be relevant and communicate during the crisis.

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Posted on 02.04.2020 Comments: no responses